AI-generated hero campaign film
Glamorous neon city and studio beauty scenes for Superstay Matte Ink
ECOMMERCE
AI Video Campaign
AI-Generated Beauty Campaign for Amoura Paris
Europe (France)AI Video ProductionDigital Marketing
IndustryAmoura Paris
RegionEurope (France)
Services2
Duration8 weeks
Overview
Amoura Paris needed a premium AI-generated beauty campaign for its Superstay Matte Ink lipstick line — including birthday edition crayon ink creative, party-inspired visuals, and high-end product storytelling across video and digital formats. The brand wanted saturated matte colour, no-transfer wear messaging, and a luxurious Paris fashion atmosphere without the cost and delay of a traditional multi-location shoot.
The Challenge
- Traditional beauty campaign production was too slow for a seasonal birthday-edition launch
- Multiple lipstick shades, party scenes, and product close-ups were needed across formats
- The campaign had to communicate 16-hour wear and no-transfer performance visually
- Brand consistency across hero film, social cutdowns, and static ad frames was difficult to maintain
- Previous shoots struggled to deliver both luxury product glamour and fast turnaround
What We Delivered
Neurixmedia created an AI-led beauty campaign workflow for Amoura Paris, producing premium lipstick visuals and multi-format ad assets with a red, pink, and magenta luxury cosmetics mood.
Product and shade collection visuals
Ruby, coral, berry, and wine-red matte lipstick compositions
No-transfer and wear messaging frames
Close-up beauty shots supporting long-wear campaign copy
Party and birthday edition creative
Dual-model and celebration scenes for Crayon Ink birthday edition
Candle-lit evening glamour visuals
Cinematic beauty frames with warm magenta lighting
Multi-format social and ad exports
Platform-ready cutdowns from a unified campaign direction
Project Visuals
Technology Stack
AI Video GenerationCampaign Creative DirectionBeauty Product Visual AIMulti-Format ExportSocial Cutdown ProductionPost-Production Pipeline
The Outcome
0Campaign asset production cycle
0Deliverables across formats
0Luxury beauty consistency maintained
- Amoura Paris received a full AI-generated beauty campaign aligned to its matte ink product line
- Campaign production moved faster than a traditional beauty shoot schedule
- Multiple lipstick shades and party-edition visuals were delivered from one creative direction
- No-transfer and 16-hour wear messaging was supported through premium close-up and product frames
- The brand gained reusable ad assets for launch, social, and digital placements
Scope of Work
Creative Strategy
AI Workflow Design
Beauty Campaign Production
Product Visuals
Multi-Format Delivery
Launch Assets
Performance Review
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